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  1. Learn how to use the Nittany Lion shield and logotype as Penn State's institutional logo and visual identity. See examples, guidelines, and variations of the mark for different applications and products.

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      This brand toolkit will help University communicators...

  2. Grab-and-Go. Messaging. Other University Symbols. Penn State Marks. For a comprehensive list of new and updated brand resources, view our update guide (updated May 2023). We’ve collected our brand color palettes and design toolkit into convenient, organized Adobe CC Libraries.

  3. Apr 24, 2024 · Learn about the origin and evolution of the Penn State University logo, featuring the eastern cougar mascot and the state seal. See the different versions of the logo for the university, its sports club, and its branches.

  4. This brand toolkit will help University communicators understand how to position our brand in ways that build understanding of our unique qualities and help drive recognition and support for the University among key audiences, from prospective faculty, staff, and students to Pennsylvania voters, media, and our many alumni who serve as our ...

  5. Our University (or academic) mark is composed of our shield and logotype and is Penn State's institutional logo representing the University in its entirety. The mark is used to identify everything we communicate through our website, print communications, presentations, social media sites, and signs.

  6. The Pennsylvania State University, commonly referred to as Penn State and sometimes by the acronym PSU, is a public state-related land-grant research university with campuses and facilities throughout Pennsylvania.

  7. Penn State is a renowned and prestigious brand that has become synonymous with excellence in education and research. As one of the leading public universities, Penn State offers a wide range of academic programs across various disciplines.